How to Rock a Professional Headshot and Why It’s Important to Have One.


The headshot. One of the most important marketing tools for the digital age. We all know that a picture is worth a thousand words, then surely underestimating the importance of a professional headshot could be career suicide.

Your headshot should be your calling card. A skilled photographer is worth their weight in gold, and even if you’re in the job market or looking to take your business to the next level, professional headshots can make a massive difference to whether people pick up the phone and work with you.

So spend the money. It’s worth it. You don’t just pay a photographer for their ability to use lavish equipment. You pay a photographer for their expertise in the way they position and direct you to evoke those sincere, unprompted expressions which make you look approachable, friendly, yet professional.

A well-taken headshot can turn a standard black and white resume into a real-life human being; not just words on a page. When a potential opportunity comes along, this could be the very thing that makes you shine above the very people you are competing against.

So invest in your appearance. There’s nothing wrong with a casual photo, but employing a skilled photographer ensures you look your best for the individuals you need to influence the most.

Be natural. Attractiveness is subjective; what people really want to see is the confidence the person conveys in their photo. Purchase a nice outfit, something you would wear to an interview, and be confident that you’re worth every penny of it! Wrinkles and all.

An expertly taken headshot ultimately shows people you care about the details. It looks professional, captures you in a confident light, and creates a good first impression; especially when you’re more likely to be meeting new people for the first time online, instead of face to face.

For more information about our business headshots, why not contact us today.